October has passed so it’s time to say goodbye to focusing on your freelance web presence, and jump into getting new clients! This month we’ll be dedicating most of the posts, forum discussions, and newsletter topics to the art and science of bringing in clients. We’ll be… Sharing stories of how we got our first […]
Quick Thoughts: Ideas For Music Producers And Artists
Podcast editing can be a pain, and it’s something a lot of people are bad at or flat out intimidated by (I’ve done it, and I’d pay to never have to do it again)…but it’s also something I’m sure a lot of Black music producers and artists could do great work on…your editing skills could […]
Is Your Freelance Website Missing This Essential Element?
Success as a freelancer is incredibly difficult if you don’t know who you work for. It seems counterintuitive, but when you’re precise about the kind of customer you work with and really specialize in the kind of freelancing you do, you spend less time and effort trying to find clients. That’s when you can really […]
Quick Thoughts: Do You Know Your Industry Colors?
Every type of business or community has signals — language, images, shapes — that signal insider understanding. Colors are a big one and your site should reflect that. Use the guide below to get started after choosing your freelance specialization. If you don’t see yours here, visit five or six leaders in your industry and […]
How To Build a Better Services Page
Don’t Waste Your Time On A Business Name
It’s website month here at BlackFreelance and it’s got me rethinking my ENTIRE web presence. I recently sat down to listen to a podcast on freelancing as a B2B business writer an as usual with podcasts, I came out ready to do a million things…one of those being creating an entirely new domain for my […]
Why Aren’t You Selling Your Work?
This post will help you with Phase 1 of the Black Freelance Foundations Workbook…if you haven’t started yours yet, download it now! Is it because you think it’s not good enough? That no one will buy? That it’s too hard or too complicated or too risky? I could tell you that none of those things […]
5 Ways To Make Your “Hire Me” Case
This post will help you with Phase 3 of the Black Freelance Foundations Workbook…if you haven’t started yours yet, download it now! Are you just hoping and praying that clients will find one of your freelancing profiles, like what you do and will give you a chance…or are you making a deliberate case that working […]
Quick Thoughts: Taking Advantage Of Big Business Mistakes: Mashable
If there’s a marketing song I’d sing from the mountain tops, it’s that big brands have zero idea what they’re doing when it comes to products that appeal to minorities. I’m still not sure if it’s ignorance, malice, apathy or allowing people who are a nasty combo of those things to run rampant in content […]
Quick Thoughts: The De-punking Of Afropunk…It’s Not Just The Music
“Black people with a lot of piercings always throw me off.” This statement came from a heavily tattooed, bi-racial, White-acculturated friend of mine whose visual presence meshes easily with an Afropunk aesthetic. In response I mentioned the eponymous festival and my plans to go. He had no clue what it was. See I’d wanted to […]