I’m a big believer that most freelance “failures” come down to not having a plan. If you follow me over on Twitter you’ve probably seen me mention “Strategic Freelancing”. It’s a concept I credit for my own freelance career and what everything here at BlackFreelance points back to. A strategic approach to this whole […]
Short, Mid, Long — Which Marketing Level are You Missing?
I just had broccoli greens for dinner (did you know they’re a cousin to collards? I didn’t). That’s a direct result of being a freelancer. Back when I was employed, I tried to get into gardening, but being out of the house 10 hours a day, 5 days a week eventually turned it into a […]
5 Ways for Web Designers and Developers to Build Trust
I should probably start this post off with why you should even listen to me in the first place. I’m not a developer. I’m not a designer. Without a solid template to start with, I’m basically dead in the water. So this is an advanced request for forgiveness if I use any terminology wrong. […]
4 Simple Mindset Shifts for Black Freelancers
This post will help you with Phase 1 of the BlackFreelance Foundations Workbook…if you haven’t started yours yet, download it now! Getting your freelance business started on the right track involves a lot of practical steps…marketing, developing your skills, getting your strategy written out. Those are critical, but what trips most people up? It’s […]
The Best (and Shortest) Intro to Freelancing I’ve Ever Heard…
I’ve been following Seth Godin for years now, and while he occasionally can get a little bootstrappy, he’s hands down my favorite marketing guru (he’s one of the few people I’ll use that title for seriously) AND he has a long history of working as a freelancer. That’s why I’m always excited when he takes […]
Don’t Know the Value You Provide as a Freelancer? Read This.
If there’s a trick to building a freelance business, it’s focusing on value. Whenever you listen to experienced freelancers (the ones who’ve been running successful businesses for 10, 15, even 20 or 30 years) talking about how they’ve survived and thrived, that value concept is going to come up. That’s because value is everything. Value […]
Black Bloggers Need to be More Than “Bloggers”
Every time I see someone say they’re working on business goals as a blogger, a little piece of me winces. It’s not because blogging isn’t important or powerful…it is, I’ve started a whole business around it and still do it myself. It’s because too often, when people are talking about blogging on its own, they’re […]
Intro to Value (Read this even if you’re employed…especially if you’re employed)
There’s an uncomfortable little truth to freelancing that I think some of us are just starting to accept. It’s a truth that’s so fundamental to business, that eventually, even employed people are going to have to start paying closer attention to it. It’s pretty straightforward and might be a tad confusing at the same time, […]
Prospecting: The Freelance Habit You Didn’t Know You Needed
One thing I will give employment credit for…it does package up work nice and neat. That’s what keeps people hooked. That’s what keeps people running back…work just sitting there waiting for you without you having to think about where it comes from. It’s the hardest thing to walk away from. That little fact right there? […]
Fiverr just bought AND Co…and you should be paying attention.
Freelancing isn’t static, and if anything proves that, it’s one of the latest acquisitions in the world of freelance work. As much as people (mistakenly) shade Fiverr, you can’t say they aren’t growing to meet the future of freelancing. Not only did they launch their Pro option for higher-end projects, but they’ve also just announced […]