This post will help you with Phase 3 of the Black Freelance Foundations Workbook…if you haven’t started yours yet, download it now! Yeah…so…LinkedIn is REALLY starting to win me over, and that’s despite them being weird about my new ProFinder account. So if you’ve hung around here for a while, you may have noticed […]
Don’t Miss Your Messaging: Your Services Page Matters More Than You Think
This post will help you with Phase 2 of the Black Freelance Foundations Workbook…if you haven’t started yours yet, download it now! Simple solutions are great–especially when it comes to building a freelance website that brings in business while you sleep. One of my favorites involves pretending to be a client. It can be difficult […]
5 Things They Won’t Tell You About Freelance Life
This post will help you with Phase 2 of the Black Freelance Foundations Workbook…if you haven’t started yours yet, download it now! When I started freelancing, I had zero concept of how freelancers lived. Entrepreneurs? Sure. I’ve got family and friends all over the place who’ve started their own businesses, but freelancers? As far as […]
Don’t Miss Your Messaging: Your Homepage
This post will help you with Phase 3 of the Black Freelance Foundations Workbook…if you haven’t started yours yet, download it now! I want you to answer a hypothetical question for me. You’re throwing a cookout next weekend for your cousin’s 16th birthday and are looking for a DJ. You start doing research…asking around, getting […]
Why your messaging is EVERYTHING on your freelance site…
This post will help you with Phase 3 of the Black Freelance Foundations Workbook…if you haven’t started yours yet, download it now! I bet you started your freelance website without any clue what your messaging was. It’s ok if you did…I did the same thing. I get a feeling most freelancers do. That said, it’s something […]
5 Things That Are More Important Than Your Personal Brand (For Now…)
This post will help you with Phase 2 of the Black Freelance Foundations Workbook…if you haven’t started yours yet, download it now! I’ve got a freelance secret… 5 years into freelance writing, 2 years full-time…and I still don’t have a business card. I also don’t have a logo…or even official colors. Those are cardinal […]
Using Niche Thought Leaders To Get New Clients
Serious question…who are the thought leaders in your freelance niche? What are they talking about? Who’s listening to them? How does it relate to what you do? Where do you even find them? The answer to that last question (and it’s the most important) is social. Why Thought Leaders Are So Powerful I don’t […]
Stuck In A Social Media Rut? Here Are 5 Fixes.
My niche (healthcare tech) has one of its biggest conferences coming in up just a couple of weeks. It’s massive…50,000 visitors…over a thousand vendors…Of course everybody’s running around like chickens. Marketing at the conference is a huge deal, but it’s also very difficult, because no one goes to conferences to be sold to. I […]
Why Social Is Essential For Freelancers
I’m sitting here watching Beyonce’s Formation video bloom in all its glorious Southern American Blackness on Twitter…well…that and the predictions of the swarm of cultural dilettantes who will be writing painfully ignorant think pieces and commentary over the coming days and weeks. My greatest hope right now is that writers who understand the nuance and […]
Code School Offers Refund If You Don’t Find Work
This post will help you with Phase 2 of the Black Freelance Foundations Workbook…if you haven’t started yours yet, download it now! Ran across this article on Udacity today (via Wired)…apparently, the startup Udacity is offering a refund of your ~$299 if you don’t find work within 6 months after completing one of its Nanodegree programs. […]