This post will help you with Phase 2 of the Black Freelance Foundations Workbook…if you haven’t started yours yet, download it now! When I started freelancing, I had zero concept of how freelancers lived. Entrepreneurs? Sure. I’ve got family and friends all over the place who’ve started their own businesses, but freelancers? As far as […]
Why Your Portfolio Shouldn’t Include Your “Best” Work
This post will help you with Phase 3 of the Black Freelance Foundations Workbook…if you haven’t started yours yet, download it now! What if I told you that your portfolio isn’t about bragging, showing off, or really even about you at all? Well, that’s exactly what I’m going to say, and that’s because your portfolio […]
Why your messaging is EVERYTHING on your freelance site…
This post will help you with Phase 3 of the Black Freelance Foundations Workbook…if you haven’t started yours yet, download it now! I bet you started your freelance website without any clue what your messaging was. It’s ok if you did…I did the same thing. I get a feeling most freelancers do. That said, it’s something […]
Using Niche Thought Leaders To Get New Clients
Serious question…who are the thought leaders in your freelance niche? What are they talking about? Who’s listening to them? How does it relate to what you do? Where do you even find them? The answer to that last question (and it’s the most important) is social. Why Thought Leaders Are So Powerful I don’t […]
Stuck In A Social Media Rut? Here Are 5 Fixes.
My niche (healthcare tech) has one of its biggest conferences coming in up just a couple of weeks. It’s massive…50,000 visitors…over a thousand vendors…Of course everybody’s running around like chickens. Marketing at the conference is a huge deal, but it’s also very difficult, because no one goes to conferences to be sold to. I […]
9 Ways To Educate Yourself On Your Freelance Niche
Updated 6/9/18 This post will help you with Phase 2 of the Black Freelance Foundations Workbook…if you haven’t started yours yet, download it now! If you’re not specializing in a niche, you’re probably making your freelance life harder than it has to be. Since some tweaks I made during website month, I’ve had a lot […]
You Are Not Every Freelancer. It Is Not All In You.
*I ran across some beautiful pictures of Whitney Houston today and decided to try something…See if you can’t find all the Whitney Houston references in this post and leave them in the comments…there are 14…good luck! This post will help you with Phase 2 of the Black Freelance Foundations Workbook…if you haven’t started yours yet, download […]
3 Easy Content Marketing Ideas For Freelancers
Your Simple Marketing Calendar (Download Included!)
This post will help you with Phase 3 of the Black Freelance Foundations Workbook…if you haven’t started yours yet, download it now! Getting clients isn’t near as complicated as it might seem. Sure, you need to know the service you provide and have an online presence that showcases your work, but a lot of it […]
Missy Elliot And The Powerful Elegance Of Evergreen Content
Sometimes Pandora just fails me. I don’t listen to music while I’m at the gym, but I do during my drive there. That of course means I keep a few stations that get me amped up…they’re a mix of 2000s hip hop, reggaeton, trap, and some Southern rap. Sometimes though, I think the people at […]